Segway company owner dies in Segway accident. It sounds like a joke gone bad, or at the very least, like lyrics in Alanis Morrissette’s always-annoying “Ironic.” It’s all apparently true, however: Jimi Heselden, owner of Segway Inc., reportedly died in an accident in which he careened over a cliff in Great Britain while riding one of his company’s motorized two-wheel personal transporters. The story has blown up the Internet this afternoon. Google Trends currently shows that “Segway accident” is the fifth-most popular topic on the Internet. “Segway owner dies” is the third-most popular search term this afternoon, and “James Heselden”…